Blogs are not being read seriously and even ignored most of the time, as they are squeezed between mountains of blogs; they consist of procrastinated thoughts, ‘me, myself, and I’, and random thoughts. They fail to offer any new information and elicit any comment(s) to discuss them further.
Liking vs. Reading
There is a difference between a ‘like’ and the sincere effort to read the content (blog) with interest. Yes, there is a conflict- between the mundane content (available abundantly and the informative/creative blogs that hold you little longer than intended) and the collated information dumped on the blogging platform. The original content is becoming controversial and if they are a little lengthy, the readers’ turn away from them without a second thought (why spare a second thought on something original; they probably won’t be as interesting as the cliches).
Pictures vs. Content
Now that the digital and social media pundits are advocating the use of images, pictures, infographics along with any type of content, it has become ubiquitous. Well, if the images really complement the content, then it can be attached, but it is not a sacred decree. Most of the time, the images overpower/shadow the content; a weak content becomes weaker. The combination of a fabulously creative image with weak content is a letdown. It’s not justified and a waste of digital space.
Infographics are essential for business blogs to explain processes and highlight the important aspects of their strategies. They have an audience in mind, and infographics make it less time consuming to comprehend the subject matter. But if the content of a business blog is insipid and full of industry jargon or written by novices in a casual manner, the entire purpose of a formal business blog disintegrates.
Blog and Content
Even a single line or a quote can be considered a worthy blog if they have the right content and idea to engage with readers and generate interest. The primary idea is to create interest and hold on to it with a smooth momentum (exchange of ideas between the writer and reader).
Any content cannot become a blog, especially, if they are remodified content, plagiarized content, and personal random thoughts. The idea is to develop new content, with individual ideas and create a blog that is unique. Being content with someone else’s content is self-defeating. Let’s honestly respect the blogging platform!
Following a Blog to Increase Followers
Yes, there are many bloggers who like numbers (the number of likes and the followers’ count). It takes effort (social media- many platforms, registering the blog to forums and promotions, endlessly), A blog without credible, well-researched content, promoted tirelessly, is a futile effort. The euphoria lasts briefly!
When you gain followers, engage with them. Visit their website. read the content, try to understand their genre of writing. There are many bloggers here who believe in ‘like’ for a ‘like’ (as if returning the favour). Many ignore the followed blogs for different reasons-
- They do not have an interest in the type of content
- Do not agree with their perspective and likes to remain passive
- They like the content, but decide, that it is too ‘strong’, for they can break stereotypes
- Too negative and unnecessary personal details on a public domain
- Bored with literary content
- Apprehensions about initiating a conversation
- Irregular or ‘Missing in Action’ from their blog
- They are not attracted to a content-heavy blog
- Images and Memes attract them often
- More attuned to the social-media culture
Running out of Ideas
It is not easy to come up with fresh ideas regularly for a blog post at the same pace. There will be lean periods and moments of frustrations due to lack of ideas. Blogging will feel laborious and these moments will occur frequently if you do not read; read books, journals, fiction, non-fiction, articles, and take interest in bloggers who present well-researched content. As a blogger, you cannot live in an insular world.
I do not believe in ‘Writer’s Block’! I do not discourage readers’ with the philosophy of such a kind. One has to be self-motivated and seek relentlessly for new ideas. It depends on enthusiasm and interest; also; the creative abilities help craft beautiful content even from a speck of an idea. Ideas are everywhere, mostly in your head; discuss, argue and boldly come up with your individual perceptions. Understanding different cultures, reading various types of literature also open up the mind to new directions.