The success of Content marketing relies on quality content. It is not just about creating content in bulk to create a repository, and distributing it later, through various platforms and channels. You cannot keep on creating content and ignore the aspect of a value proposition. This is exactly why you should have a proper Content marketing Strategy (see here). Content marketing is not about creating … Continue reading Success of Content Marketing
As an organization if you want to make your content marketing a resounding success then you must have a well-defined content marketing strategy. You will have walked an extra mile to develop a content marketing strategy which will help you to- Make your content marketing effort more effective Identify all perspectives and nuances of content marketing Create a sense of positivity in the effectiveness of … Continue reading A Content Marketing Strategy
What is Content Repurposing? Creating quality content for your content marketing campaigns requires meticulous effort. The team will have to go through extensive research to develop content that is in sync with your content marketing strategy. A robust content strategy is incomplete without good content. This is the reason that once these contents are created, it is necessary to get the maximum mileage from them. … Continue reading Content Repurposing
Content marketing is gaining popularity and is becoming the most integral strategy for many business enterprises. There is still a lot of scope to improve content marketing and have a concrete plan in terms of building a strategy and implementation. Companies have to devise a well thought of strategy to demarcate the segments and identify the purpose of their strategy. You as a company have … Continue reading Content Marketing
Amitav Chowdhury 