A Writer

A writer must be more responsible in understanding life and narrating the same in their writing to awaken and inspire minds of the readers. A writer should try to become a good friend and adviser to the readers. It takes effort to portray the reality of life in a softer tone, without unsettling sentiments. Writers will go through the travails of life and still be inspired to put their … Continue reading A Writer

Exciting World of Social Media

As an individual, how well are you prepared to stand up against the onslaught of popular trends in society, which may not be acceptable to you? Do you find it irresistible to join the bandwagon, fearing that you will be seen as a spoilsport or an antagonist? The above two questions are quite relevant because I have felt that individuals design their life according to … Continue reading Exciting World of Social Media

Connected with Digital Media

The world is always in a state of urgency. With the advent of the Internet, the world has become more hyperactive. There is 24/7 connectivity, over a variety of platforms and the digital world is teeming with information being exchanged. Never before in history, so much information was generated and circulated. With a click, you are exposed to a virtual world, where you can express … Continue reading Connected with Digital Media

Impact of Social Media

With the advent of Social media, digital platforms and other host of apps for our devices, the world feels connected. The question is, ‘Are we really connected?’ We are constantly updating the status on various social media platforms, waiting for ‘Likes’ and ‘Comments’, just to feel reassured, that our activities have not gone unnoticed from the world. There are times when hours go by without … Continue reading Impact of Social Media

Brand and Content Marketing Strategy

No one can deny the importance of quality content. There is an upsurge in the number of brands that are vying for space and the customers’ attention. Every day new brands are being launched, in addition to the well-established ones that have already been in the market for a significant amount of time. With the digital space being the most preferred medium for exhibiting a … Continue reading Brand and Content Marketing Strategy